08.00 – 09.15

Delegate Registrations

09.15 – 09.20

Official Welcome

09.20 – 09.30

Opening Address

Keynote Address- Ethics in the Metaverse

In this Keynote, Dr Jane Thomason sets the scene for the day, by raising the important question, of how organisations should tackle ethics in the Metaverse.

 

Speaker:

• Dr Jane Thomason, Inaugural Chair, World Metaverse Council

09.30 – 09.35

Navigating the Technological Zeitgeist: Scene Setter

In today’s accelerating digital age, it may often seem as though technological advancements are emerging at an overwhelming pace. Technologies such as Virtual Reality have been in our midst for three decades, Metaverses for nearly two, and both decentralized data and Artificial Intelligence technologies have been shaping our world for even longer. So, what’s changed to bring them from niched circles to mainstream adoption.

 

Speaker:

• Jamie Bykov Brett, Social Entrepreneur, Digital Innovation Specialist, Metaverse & Web3 Advisor, Workshop Facilitator & Futurist Educator.

09.35 – 09.50

Keynote Address: The Future of the Metaverse and what it means for marketing and communications

We can no longer examine the Metaverse as a futuristic tool out of our current reach and instead must embrace its benefits in the here and now. This keynote speech will highlight how the Metaverse is a service for your business and the importance it must play in any business strategy

 

Speaker:

• Irina Karagyaur, Founder & CEO, BQ9

09.50 – 10.25

Panel Session: Why your company needs a Metaverse Strategy

Having the Metaverse as for customers and clients is no longer a dream but a reality you need to address. No longer a dystopian future, having metaverse accessibility is in your grasp, however how do you go from virtual to reality? This panel session will reflect on how companies have developed a metaverse strategy whilst identifying successful case studies.

 

Moderator:

• Vesa Nopanen, Principal Consultant, Sulava OY

 

Panel:

• David Bundi, Chairman and Co-Founder @MetaverseTalks
• Irina Karagyaur, Founder & CEO, BQ9
• Jimi Daodu, Founder & CEO, Vaulthill

10.25 – 11.05

Panel Session: You have a Strategy, now how do you build it?

You have your strategy, but what components are needed to embed to build your metaverse? How can it be achieved whilst identifying successful tools and infrastructure including logistics, software and resources. This session will identify whose responsibility the Metaverse is and why?

 

Moderator:

• Vesa Nopanen, Principal Consultant, Sulava OY

 

Panel:

• Arome Ibrahim, Product Manager & 360 VR Developer & Product Manager, Experis Immersive
• Nitin Dahad, Editor in Chief, Embedded.com
• Hazam Fayyad, Founder, Transformology XR
• Jamie Bykov Brett, Social Entrepreneur, Digital Innovation Specialist, Metaverse & Web3 Advisor, Workshop Facilitator & Futurist Educator.

11.05 – 11.35

Sports Metaverse- Creating a bridge to the digital world for the sports industry

 

Finding ways of increasing supporter engagement is a key driver for any Sports Club or Organisations from the NFL to Premier League. One such tool is the Metaverse, here we explore the Sports Metaverse with Michal and Robert. This session will explore the newly launched Pilot Programme in Poland which will provide turnkey metaverse solutions to selected football teams. The session will explore how the Metaverse can increase engagement via fan tokens, NFT Digital Collections and how Clubs can engage with consumers by combining Augmented Reality (AR) with Virtual Reality (VR) in the exciting new XR environment!

 

Speaker:

• Rafal Gelner, Co-Founder, Zetly

11.35 – 12.00

Refreshments / Interactive Exhibition

12.00 – 12.40 & 12.45 – 13.25

Sector Workshops @40 mins each

Delegate choice of 2
These sessions will examine pragmatic use cases for marketers to secure their brand assets, engage their customers, foster loyalty, and reach influencers.

 

 

HEALTH – Artificial Intelligence and the Metaverse driving Precision Medicine

 

The evolution of healthcare finds the globe more reliant than ever on precision medicine. Targeted individual medicine will be the future of health services worldwide. This session will explore how one such technology, Artificial Intelligence, is transforming the field of Healthcare.

 

Speaker:

• Rudi Schmidt, CEO,Immunetrue-

 

 

RETAIL – Shopping Malls of the future

 

The retail industry has discovered a new realm of expression but, for many, the metaverse remains a mystery. How do brands and retailers maximise its value? How do they keep up with ever-changing customer demands? In this workshop, we examine retail shopping in a digital world and highlight the recently opened, world first, Metaverse Shopping Mall

 

Speaker:

• Jimi Daodu, Founder & CEO, Vaulthill

 

 

SMART CITIES – Digital Twin Cities

 

Welcome to “Unleashing the Potential: Smart Cities in the Metaverse,” a session dedicated to exploring the transformative power of smart cities within the metaverse and their wide-ranging benefits for governments, citizens, businesses, and tourists. This session will delve into the innovative concept of city digital twins and the integration of real-time data, showcasing how these advancements can revolutionize urban living.

 

In this workshop Hazem explores the technology needed to achieve a digital twin city whilst highlighting examples from across the world.

 

Speaker:

• Hazam Fayyad, Founder, Transformology XR

 

 

LEISURE – Sustainable Tourism and the role of Virtual Reality for Travel Marketing

 

One of the worse hit Industries during the pandemic had to be Travel and Tourism. With flights grounded across the world many people could only dream of escaping to warmer climates. This led to increasing numbers of people turning to virtual reality to relieve pent-up demand for travel. With VR Headsets readily available and cost effective, citizens can immerse themselves in experiences such as wandering the gardens of the Taj Mahal or navigating Icebergs in Antarctica.

 

In this Workshop we will showcase how Tourism Boards worldwide are turning to Virtual Reality to promote their destinations and using Augmented Reality to combine technology and boost local tourism at landmarks.

 

Speaker:

• Timo Helgert, Arts Director, Vacades

 

 

EMPLOYMENT & RECRUITMENT – Creating the Workers of the Future

 

How will the Metaverse be helping Maintenance, Services and Field Workers? With the help of the AI and the Cloud, Workers will have the power of the Metaverse empowering them with skills, knowledge and augmented reality during their workday. In this session Vesa “Vesku” Nopanen explores what Field Workers perfect day will be and how Metaverse will enable that experience today and tomorrow

 

Speaker:

• Vesa Nopanen, Principal Consultant, Sulava OY

13.30 – 14:30

Delegate Lunch & Exhibition

14:30 – 15.10

Metaverse, Augmented Reality and Artificial Intelligence: Opportunities and Challenges

In this session we explore how AI will supercharge the Metaverse and the challenges that will present.

 

Keynote & Moderator:

• David Bundi, Chairman and Co-Founder @MetaverseTalks

 

Speakers:

• Rudi Schmidt – CEO, Immunetrue
• Elina Idrisova – Regional Director of Digital Transformation, Elevatus

15.10 – 16.10

KSA, the future, and the Metaverse.

What role will the Metaverse play in shaping the 2030 Saudi Vision? This Session will explore the plans within Saudi Arabia for embracing the Metaverse, and will include representatives from Government and high profile entities from within KSA.

 

Host:

• Nitin Dahad, Editor in Chief, Embedded.com

16.10 – 16.45

Metaverse Discovery: Journey through the Metaverse

This session will take delegates on a journey through the Metaverse, honing on the approach different verticals have adopted for the own Metaverse journeys. We will explore what success looks like, and explore the relationship between creativity, experience, emotion, engagement and outcome. On our journey, we will consider:

• The role Virtual Reality has played in transforming marketing for business
• How the architecture of a virtual world can transform our real world
• How consumer behaviour has evolved alongside that of the Metaverse
• How Metaverses can create revenue streams for businesses today

 

In this presentation, we chart the course of the Metaverse, from its embryonic beginnings to its promising future as the next evolution of the internet. More crucially, we will examine how you can tap into this technological tide, reaping benefits both personally and professionally. Remember, the opportunity missed is the one that’s seen passing by. Join us as we navigate this exciting new digital frontier together.

 

Speaker:

• Jamie Bykov Brett, Social Entrepreneur, Digital Innovation Specialist, Metaverse & Web3 Advisor, Workshop Facilitator & Futurist Educator.

16.45 – 17.00

Closing remarks